Developed by: Lexer
Support Email: partners@lexer.io
About Lexer
Great brands are built on great customer experiences. Our Customer Data & Experience Platform transforms disconnected data into actionable insights, so you can spend more time creating the customer experiences that drive sales, and less time chasing insights. Lexer provides data-science out of the box, specifically designed for retail brands.
We have worked with Lexer for nearly two years. They are a key partner for us that has helped drive our ecommerce growth. A strong selling point for me was the ease of use of their Customer Data Platform. My team is able to quickly uncover customer insights and define segments that power our marketing activity and personalization in Email, Social and Search. Their Success team are industry experts who operate like an extension of our team and are a delight.
Lexer and Attentive Mobile
Combine the power of Attentive & Lexer to fuel your SMS marketing with enriched customer profiles to achieve true omni-channel experience.
- Create segments within Lexer and send to Attentive for activations
- Increase personalisation in SMS using enriched CDP profiles
- Identify high conversion SMS customers to send them unique offers
- Manage opted-out customers to remove them from Attentive campaigns
- Compare SMS and ESP performance and identify optimal channel per segments
- Identify customers that prefer SMS to better engage them and convert them
Use cases
- IMPROVE SMS SEGMENTATION
Leverage enriched customer profiles and advanced segmentation to deliver hyper-targeted personalization. -Want to identify your high value SMS customers for a special promo? Check. -Know what products perform best via SMS promotion, to tailor future campaigns for optimal engagement.
- TRUE OMNI-CHANNEL EXPERIENCE
Deliver a unified marketing message across SMS, email, web, advertising, and more. -Create hyper-targeted segments to deploy unified message across multiple channels. Easy. -Take control back and don’t worry about your audiences seeing the wrong message again.
- OPTIMIZED MESSAGING
Improve SMS conversion rates with better reporting that will lead to optimized campaigns. -Do you know what products your customers purchase via SMS? -Does your hero product look the same across channels? Across segments? What about for new or returning customers?
