About Fondue
Fondue empowers brands to replace their coupon codes with a more profitable alternative: brand-embedded CashBack.
Brands that use CashBack on their website pop-up and welcome series have substantially higher email/SMS capture, higher conversion rates, and nearly 30% more revenue than using coupons.
Instead of forfeiting revenue to coupons, CashBack shoppers pay full price, and may then redeem post-purchase for either cash or store credit. More than half of users never even redeem the CashBack, and around 20% of users choose future store credit over actual cash. CashBack by Fondue is strictly more profitable than coupon codes.
Above all, it's super easy to A/B test, making it a no-brainer for smart operators.
Fondue and Attentive Mobile
Boost your Attentive popup and welcome series with Fondue. CashBack enables brands to discount more aggressively, yet at the same time more profitably. Shoppers are motivated by heightened incentives, but most never actually redeem their cash, allowing brands to enjoy greater conversion without sacrificing their margins.
